Seo Analysis Tools

Okay we all need the tools to check out the competition, and see where we stand in the ranks.
I know there are free tools that do the job ,but time is money and if I can use a tool to do the research in 10 minutes it would take me hours to do with one of the freebies then that's the same thing as making me money.
I like to save money just as much as the next person, but don't be so cheap that it's costing you in the long run
Check out Web Comp Analysis
I bought I'm using it and I recommend it. No it's not free but it's a lot cheaper than SEO Elite and from what I can tell it does about the same job.